Have you ever been someplace and all of sudden that light bulb goes – you know it – that ‘aha’ moment. When I was at Brendon Burchard’s Experts Academy last fall – I was working in a small group and explaining the youth entrepreneur camps I’m working on by using the words, “it’s More Than a Lemonade Stand” and someone in our group said “that would be a great name”. I thought to myself, wow, she’s right – and the More Than a Lemonade Stand Youth Entrepreneur Camps and Training were born. One thing that Brendon told us, that really stuck in my head, was to pick one thing and stick with it for two years. I do have to say that was really good advice – I for one have no lack of ideas so it will definitely be a challenge- but I think what it does for me is help me stay focused on what my goal is. This has actually helped me move toward it faster than I ever imagined possible. Sometimes it feels like it’s moving a bit fast, I just signed my first book publishing agreement with Morgan James publishing and I am learning so much about the publishing industry, editing, and publicity all while writing my book (and working full-time so I can actually afford to do all of this)! I’m so grateful that I’ve been fortunate to learn so much in a short time from experts in the industry and hope to continue on my journey in the next 2 years (and beyond).
From what all the experts say, writing a book is the number #1 way to build your credibility. When I was thinking about starting a youth entrepreneur camp business, it never occurred to me that I would be writing a book. Then I went to Experts Academy with Brendon Burchard, he brought to the stage Rick Frishman from Morgan James publishing telling us that the number #1 way to build credibility was to publish a book. Talk about throwing a wrench in the works; did I need to stop working on my business and write a book? The really funny thing is when I woke up the next morning, there I was at my computer writing (a book).
I remember looking back about 6 years ago when I was going to go back to school after leaving corporate America. I wanted to get recertified in elementary education so I could go back into teaching. An advisor at UW-Madison said to me, “you should think about graduate school.” Mind you, I was 47 years old; another wrench in the works?! Okay that was a bit of a regression but I do have a point here.
Anyway, I have been working on my book (really my book proposal which is what you have to do first), and it is not only interesting and challenging but doing the research for it will definitely make my business idea better in the end. In the book proposal, you have to look at competitive books, how you are going to market your book, and who you are going to market to. These are very important in business and researching them for the book will definitely help me in the long run.
Now, back to my earlier point – maybe sometimes we need to have a wrench thrown in the works to get us looking at things from another perspective and help us move forward!
Since this e-seedling is a business about cultivating tomorrow’s entrepreneurs. I think it is only fit to start with a post of documenting my entrepreneurial journey of getting this new business going. It’s exciting to start a business in today’s age but it is also challenging. There are so many resources out there to help get your business started and technology is readily available. But is with these resources that the challenges come. Just customizing a WordPress template can be challenge in itself :). So I hope you follow along with my entrepreneurial journey as we learn together!
Chief Cultivator, E-seedling, LLC